Strategies for Finding Winning Products on Google Trends
In the world of e-commerce, staying ahead of the curve is crucial to success. One way to do this is by leveraging tools like Google Trends to identify trending products and niches. While Google Trends is not specifically designed for product research, it can still be a valuable resource for finding winning products to sell.
So how can you use Google Trends to extract actionable insights and find products that are on the rise? In this guide, we’ll walk you through the process step by step and provide examples of specific products and product categories that are currently trending.
How To Find Products On Google Trends
To get started with Google Trends, simply navigate to the tool’s homepage and enter a keyword or search term into the search bar. For example, let’s say we start with a broad search for "Men’s Clothing."
By analyzing the "Interest Over Time" chart, you can identify peak periods of interest in the niche. You can also explore which regions are most interested in the topic, which can be valuable for targeted ad campaigns.
To narrow down to specific trending products, utilize the "Related Topics" and "Related Queries" sections. This can help you identify specific product ideas within the broader niche.
3 Ways To Use Google Trends To Find Products
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Spot Fad Products & Search Terms: Be cautious of products with steep increases and decreases in search interest, as they may indicate seasonality or short-lived trends.
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Use Related Topics Recommendations: Explore related topics and queries to expand your product offerings or do competitor research within your niche.
- Check Out Google’s Yearly Shopping Trends Report: Utilize Google’s yearly shopping trends report to discover trending products by category and trend. This can help you identify products that are still popular today.
7 Google Trends Products To Sell In 2024
Based on the strategies outlined above, we’ve identified seven trending products to consider selling in 2024:
- Mushroom Coffee
- Skincare Serums
- Permanent Jewelry
- Rosemary Water
- Freeze Dried Candy
- Pickleball Equipment
- Niacinamide
Google Trends Vs. Exploding Topics: Which Is Better To Find Products?
While Google Trends is a popular tool for identifying trending products, Exploding Topics offers the advantage of uncovering under-the-radar products before they peak. With Exploding Topics Pro, users can access a curated list of trending products based on extensive data analysis.
Conclusion
In a rapidly changing DTC market, staying informed about trending products is essential for success. By utilizing tools like Google Trends and Exploding Topics, you can stay ahead of the competition and capitalize on emerging trends. Keep an eye on our list of Google Trends products for updates, and remember to adapt your product research strategies accordingly.